Marketing
Business Development
Public Relations

We market and grow companies through the development of innovative business strategies, desirable brands, consistent, pervasive, memorable marketing programs and effective, award winning creative.

MitchellWest operates from a real life understanding of business
and market development. We have broad, multi-industry experience ranging from Fortune 100 companies to regional and local businesses, emerging companies, entrepreneurs and start-ups.
We have the talent, ability and experience to quick-study industries, markets and technologies and move programs up-to-speed and productive in a minimum of time.

Our view is both into the market and out from the market - as seller and buyer. We know that market change is constant and that one size does not fit all. Working with company leaders we develop and orchestrate business and marketing strategies wherein creativity is the driver to change the competitive landscape and the opportunity for market leadership.

MitchellWest marketing and communications programs focus on clear messaging, targeted communications and clean design. Our objective is to create customers that connect to your products and services both logically and emotionally... customers who are active buyers, who recommend your products or services and form long-term relationships with your brand. We can utilize virtually every medium and media - print and online, traditional, digital, promotional, public relations and social media.

Our goal for our clients is market leadership as they define it, and sustainable success.

Public Relations and Social Media

Our public relations (PR) capabilities are distinguished by an effective blending of traditional and contemporary PR approaches. Our storytelling expertise and keen understanding of print, broadcast, and Internet media, including social networking channels, is aligned with how consumers and businesses seek out information, engage with product and service providers, and ultimately make purchasing decisions in a digital marketplace.

Public Relations

As traditional print publications continue to contract due to decreased ad sales, media relations must seek out greener pastures to generate exposure for clients. The Internet and a drive to web strategy are critical components. MitchellWest draws upon media placement, public speaking, and search engine optimization skills to strengthen PR campaigns with a goal towards driving web traffic and leads.

We partner with you to understand your business and where you want to grow. We then work with you to develop key messaging and compelling, relevant and newsworthy stories that will strengthen your brand and reputation, build relationships and increase your exposure across key audiences.

Public Relations Services

PR Communications Strategy Development
Media & Blogger Relations
Social Media: Facebook, Twitter, LinkedIn
Bylined Article Development & Placement
Speaking Opportunities
Trade Show Support
Special Events
Community Relations

Social Media

As social media adoption soars, reaching every demographic from teens to seniors, businesses can?t afford to overlook this medium as a new way of reaching target audiences. MitchellWest helps you get on the same page as your customers, employees, vendors and influencers by creating a branded presence on popular social networking sites, such as Facebook, YouTube and Twitter.

Our social media strategies complement traditional marketing campaigns. Whether it?s driving prospects back to your website via strategic link posts, tweeting about a recent product or service announcement or posting an informative video highlighting your business, our social networking programs provide a powerful means to connect with your key audiences, strengthen relationships with your customers and drive more exposure for your business.

Social Media Services

Social Media Set-up
Social Media Maintenance
Blog development & Maintenance
Social Media Bootcamp